If you are a comic book dealer, DC Comics has a deal for you. The company has produced both a thirty second and a two minute television commercial for its first wave of “New 52” hardcover graphic novels, which collect the first several issues of each of DC’s relaunched comic books. The deal is that DC will pay 75% of the cost associated with running any of the ads, helping local comic book shops bring in new customers while promoting DC Comics at the same time. Below, for your viewing pleasure, are both advertisements. Take a look…
Retailers interested in running these ads should contact DC Comics directly for more information. As for everyone else, what are your thoughts on these New 52 television ads and DC’s offer to help local comic book shops run them? Share your thoughts in the comments below.
DC Entertainment, home to iconic brands DC Comics (Superman, Batman, Green Lantern, Wonder Woman, The Flash), Vertigo (Sandman, Fables) and MAD, is the creative division charged with strategically integrating its content across Warner Bros. Entertainment and Time Warner.
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